📊 Example Call Lab Output (Anonymous)

Hey there—great jam session today.

Here’s your full breakdown: scores, transcript quotes, highlights, misses, and follow-up plan.


Quick Summary

This was a discovery-stage intro call where you positioned a service to a seasoned agency founder running a 9-person shop focused on modern marketing services.

Snapshot:

Killer Highlight:

“I think every agency owner can subscribe to that mental model… I didn’t even think about where you were going with it. That’s how good the framing was.”

Prospect validated your authority organically. That’s gold.

Missed Opportunity:

You never asked: “What’s the revenue impact of not fixing this right now?” or “How many deals have you lost because prospects couldn’t find your POV online?”

You diagnosed the pain but didn’t quantify the gap. That’s where urgency lives.


🎯 Overall Call Scorecard

Challenger Sale — 7/10